Senior Marketing Communications Manager

Position Description

 At a Glance

Legrand is seeking a strategic, goal-oriented Senior Marketing Communications Manager to lead and execute marketing programs aligned with the division’s strategic goals and objectives. This remote position is open to candidates across the U.S., with a preference for those located in the Eastern or Central time zones.

In this role, you will develop and implement initiatives targeting specific audiences and personas to drive sales growth and elevate brand awareness. You will collaborate closely with internal teams and external partners supporting the commercial business of the Electrical Wiring Systems division.

Our ideal candidate has demonstrated experience developing and executing marketing campaigns while managing both day-to-day activities and longer-term objectives. They take initiative, effectively prioritize deadlines, and independently lead their work.

This position reports to the Commercial Director of Marketing Communications.

What Will You Do?

• Partner with the Director of Commercial Marketing Communications to develop the strategy and marketing campaigns for prioritized initiatives and focus areas of the business strategies targeting electrical contractors, facility managers, specifiers, and electrical distributors.
• Drive and oversee brand awareness, product launch readiness, and demand-generation initiatives across the full customer journey. Ensure the development of high-impact sales tools, assets, events, and content that reflect a commitment to an exceptional customer experience.
• Provide leadership across cross-functional teams, guiding marketing team members, product managers, content specialists, graphic designers, and agency partners. Lead and influence cross-functional teams with strong communication and project leadership. Although this position does not initially include direct reports, candidates must bring prior team-management.
• Plan, manage, and optimize the marketing communications budget, ensuring responsible allocation of resources across campaigns, vendors, and content development, etc.
• Own and manage the approval workflow for all marketing communications activities, ensuring alignment with internal stakeholders and timely delivery.
• Establish, track, and report on performance metrics for marketing programs; analyze results and recommend strategic optimizations to meet business goals.
• Reporting out to business leaders, building content and presenting virtually and in person on a regular basis.
• Lead digital initiatives in collaboration with corporate digital marketing team, including email automation campaigns, CSAT and website improvements, and SEO optimization. Partner closely with web development resources to build and integrate digital tools that elevate the Legrand.us online experience.
• Contribute to the development of written and creative content. Collaborate closely with the Content Lead to ensure all materials align with Legrand brand standards. 
• Perform other related duties as needed to support the broader marketing communications strategy.
• Ability to support regular overnight travel multiple times a year for key meetings or events.

Qualifications

Education:   Bachelor’s degree in marketing or related field.

Experience:  8-10 years in marketing communications. Prior experience managing direct reports is required. Business unit experience in a matrix organization is preferred.

Skills/Knowledge/Abilities:

• Proven strong interpersonal skills and the confidence to effectively interact at all levels of the organization.
• Collaborative mindset with proven experience to work effectively in a team-based environment and demonstrate leadership when needed.
• Ability to manage multiple projects while maintaining high-quality work and meeting deadlines.
• Applies a diplomatic approach to communication, balancing multiple perspectives to drive alignment and results.
• Experience with budget planning, tracking, management and reporting.
• Demonstrated initiative in leading projects and identifying areas of opportunity.
• Strong organizational skills, attention to detail, and the ability to work independently.
• Excellent written and verbal communication skills, along with strong presentation skills.
• Experience managing creative agencies (advertising and public relations).
• Demonstrated knowledge of digital content strategies and website development, experience with digital advertising
• Proficiency with Microsoft Office (Excel, PowerPoint, Word) and project management tools.
• Candidates should be comfortable with regular travel, typically around once per month.

Company Info

About Legrand

Legrand is the global specialist in electrical and digital building infrastructures. Our comprehensive offering of solutions for residential, commercial, and data center markets makes us a benchmark for customers worldwide. We harness technological and societal trends with lasting impacts on buildings with the purpose of improving life by transforming the spaces where people live, work, and meet with electrical and digital infrastructures and connected solutions that are simple, innovative, and sustainable. Legrand is a global, publicly traded company listed on the Euronext (Legrand SA EPA: LR). For more information, visit www.legrandgroup.com/en

About Legrand North and Central America

Legrand, North & Central America (LNCA) is a leader in the AV, Lighting & Controls, Electrical, and Data Center markets. LNCA offers comprehensive medical, dental, and vision coverage, as well as distinctive benefits like a high employer 401K match, paid time off (PTO) and holiday pay, short-term and long-term disability benefit plans, above-benchmark paid maternity and parental leave, bonus opportunities in accordance with the Company’s incentive plans, paid time off to volunteer, and an active/growing Employee Resource Group network. For more information, visit legrand.us 

About Legrand’s Electrical Wiring Systems Division

Legrand’s Electrical Wiring Systems (EWS) division provides the most complete line of residential, commercial, and industrial electrical wiring devices in the world.  Through commitment to innovation and quality, EWS maintains the position of industry leader in wire and cable management and wiring devices categories, specializing in raceways, flexible floor, open space and outdoor power solutions, wire mesh cable trays and systems, and designer switches and outlets. With this comprehensive offering, EWS serves a range of exciting vertical markets, including commercial office and commercial interior, data centers, education, healthcare, hospitality, manufacturing, mixed-use developments and residential.  For more information, visit legrand.us/electrical wiring devices  

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Equal Opportunity Employer