Senior AI Growth Marketing Manager

Hi We’re Legl.

Legl is building the operating system for modern legal services. We help law firms and regulated businesses replace manual, fragmented workflows with intelligent software from client onboarding and compliance to payments, risk, and reporting.

Legal work is full of high-stakes decisions, heavy regulation, and deeply human interactions. Unfortunately, the software that supports it has historically been slow, manual, and brittle. We believe it doesn’t have to be that way and that AI, used thoughtfully and responsibly, can dramatically raise the bar.

The Growth team exists to own and operate AI-native growth systems that drive measurable impact across every stage of the funnel.

We’re early enough that the problems are still open-ended, the decisions still matter, and the impact of your work is immediately visible. Joining now means helping set direction, raising the bar for quality and execution, and building things that fundamentally change how Legl makes an impact.

We’re not hiring a traditional marketer. We’re hiring someone who thinks in systems, speaks fluent AI and gets genuinely excited about replacing manual workflows with intelligent agents. As our AI Growth Marketer, you’ll sit at the intersection of Marketing strategy and Emerging technology - using AI tools and autonomous agents to drive measurable outcomes across the funnel.

What You’ll Do

As an AI Growth Marketer at Legl, you’ll:

• Own growth outcomes end-to-end -inbound leads, pipeline contribution, feature adoption, and organic traffic

• Design and operate multi-step AI agent workflows that automate research, content creation, outreach, and segmentation at scale

• Run AI-powered campaigns across SEO, email, paid, and in-product channels - iterating rapidly on performance data

• Drive compounding website growth through programmatic SEO, AI content strategy, and audience targeting

• Partner with Product and Customer Success on AI-assisted lifecycle campaigns that move customers toward key activation and expansion milestones

• Maintain a structured pipeline of growth experiments, tracking agent performance and campaign ROI with clear reporting to stakeholders

This Role Is a Great Fit If…

• You’ve run AI-led marketing campaigns or built agent-driven workflows in production

• You’re comfortable prompting LLMs to get reliable, high-quality outputs - not just playing with them

• You’re data-driven and use numbers to make decisions, not justify them after the fact

• You can spot an opportunity, build the solution, and ship it without waiting for a playbook

• You follow the AI and martech landscape closely and bring new tools in proactively

• You thrive in lean, fast-moving environments where impact is visible and immediate

This Role Is Not a Great Fit If…

• You prefer clearly defined briefs and established playbooks over open-ended problem-solving

• You’re looking for a large team, big budget, or established marketing infrastructure

• AI tools are something you’ve read about but haven’t yet used to ship real work

• You want to specialise in one channel rather than own outcomes across the full funnel