Product Marketing Manager

JOB SUMMARY

Clarvos is an advanced advertising technology platform helping brands, agencies, and media companies activate, optimize, and measure advertising performance across digital channels. Our platform enables data-driven targeting, campaign orchestration, and analytics that drive measurable outcomes for modern marketers.

We are building the next generation of AdTech infrastructure and are looking for a Product Marketing Manager to help define how our products go to market, articulate their value, and drive adoption across customers and partners.

The Product Marketing Manager will own the go-to-market strategy, positioning, and messaging for the Clarvos platform and its core capabilities.  This role sits at the intersection of product, marketing, and sales, translating product innovation into compelling narratives that resonate with agencies, brands, and media buyers. Product marketing bridges the gap between product strategy and market demand by shaping messaging, defining target segments, and enabling sales teams to effectively position the platform. The ideal candidate has experience in AdTech, MarTech, programmatic, or data platforms and can translate complex technical capabilities into clear value for customers.

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

Go-to-Market Strategy

• Develop and execute end-to-end GTM strategies for new product launches, features, and platform capabilities.
• Define target audiences, buyer personas, and key vertical opportunities.
• Work cross-functionally with Product, Sales, and Marketing to align launch plans and messaging.
• Build launch frameworks, timelines, and internal enablement programs.

Product Positioning & Messaging

• Define and maintain product positioning, messaging frameworks, and value propositions for Clarvos solutions.
• Translate complex AdTech capabilities (data activation, identity, measurement, optimization) into clear customer benefits.
• Develop product narratives tailored for brands, agencies, and publishers.

Market & Competitive Intelligence

• Conduct research on the AdTech ecosystem including DSPs, CDPs, measurement platforms, and identity solutions.
• Monitor competitive landscape and produce battlecards and positioning guidance.
• Identify emerging industry trends across programmatic, privacy, identity, and AI-driven advertising.

Sales & Partner Enablement

• Create sales enablement materials including:
  • Pitch decks
  • Product one-pagers
  • Case studies
  • Competitive battlecards
  • Solution briefs
• Train sales and partner teams on Clarvos messaging, product capabilities, and use cases.
• Support enterprise deals with product storytelling and positioning.

Content & Thought Leadership

• Work with the marketing team to develop high-impact product content including:
  • Blog posts
  • Product announcements
  • Webinars
  • Industry insights
  • Customer stories
• Support thought leadership around the future of data-driven advertising and marketing technology.

Product & Customer Insights

• Gather feedback from customers, prospects, and internal teams to inform product roadmap and messaging.
• Partner with Product Management to ensure market needs are reflected in product development.

KNOWLEDGE, SKILLS, ABILITIES, AND QUALIFICATIONS

Education & Experience:

• 4–8+ years’ experience in product marketing, solutions marketing, or product strategy.
• Experience in AdTech, MarTech, programmatic advertising, or marketing platforms.
• Strong understanding of:
  • Programmatic advertising
  • Identity & data ecosystems
  • dDgital measurement and attribution
• Experience launching SaaS or technology products with a clear GTM strategy.
• Exceptional storytelling and product positioning skills.
• Experience working with DSPs, CDPs, clean rooms, measurement platforms, or identity solutions.
• Background supporting enterprise B2B sales teams.
• Familiarity with agencies, brands, and media buying workflows.
• Startup or high-growth tech experience.

Why Join Us?

• Work remotely with a distributed team of AdTech innovators.
• Help shape the go-to-market strategy for a growing platform.
• Collaborate across product, marketing, and sales leadership.
• Opportunity to influence the future direction of the Clarvos platform.

PHYSICAL REQUIREMENTS/WORKING CONDITIONS:

Standing/Walking/Mobility: Must have mobility to attend meetings remotely and in person. 

Climbing/Stooping/Kneeling: 0% - 10% of the time.

Lifting/Pulling/Pushing: 0% - 10% of the time.

Fingering/Grasping/Feeling: Must be able to write, type and use a telephone system 100% of the time.

Sitting: Sitting for prolonged and extended periods of time.

This job description reflects management’s assignment of essential functions; it does not prescribe or restrict the tasks that may be assigned.  Management may revise duties as necessary without updating this job description.

For more information about the company, please visit our website: https://clarvos.com/

Clarvos is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as veteran, disability or any other federal, state or local protected class.

Clarvos complies with federal and state disability laws and makes reasonable accommodation for applicants and employees with disabilities.

If you require reasonable accommodation in completing the application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to hrsupport@Clarvos.com.