Marketing Coordinator

Description

About GRID Alternatives

GRID Alternatives is a national leader in making clean, affordable solar power and solar jobs accessible to low-income communities and communities of color. GRID is an entrepreneurial, high-growth non-profit organization that provides direct solar installation and project development; clean mobility options; workforce training and service-learning opportunities; and low-income solar policy advocacy.

Our Vision: a rapid, equitable transition to a world powered by renewable energy that benefits everyone. 

Our Mission: to build community-powered solutions to advance economic and environmental justice through renewable energy.

What it's like to work at GRID…

At GRID, we care about each other and know that each employee has a whole self that includes life outside of work. Our culture supports learning, growth and well-being of all of our team members. 

Summary of the role:

The Marketing Coordinator supports GRID Alternatives regional office in the Inland Empire, Riverside, CA with promotional activities and public relations. This support occurs both directly and through community partners. The role helps position GRID as a vital partner for a fair and fast transition to renewable energy in the region. The coordinator communicates with the wider community to gain more support. They contact new businesses, vendors, officials, and the public to educate, engage, and excite them about GRID's work and grow the brand. The ideal candidate is a skilled storyteller with a strong background in digital communications and content creation and a passion for renewable energy and environmental justice.

What you will be doing (essential responsibilities):

• Work with GRID Alternatives in-house communications, headquarters communications, and outside consultants when needed. Develop and maintain effective, targeted outreach and education resources. These include digital and print collateral, social media, branded promotional items, videos, and photo galleries.
• Maintain, monitor, and update regional website content.
• Implement social media strategies and dynamically grow interaction and measured metrics across all social media platforms.
• Schedule all digital media channels, including archival and organization of related digital media content.
• Build targeted, high-impact, high-value digital advertising campaigns.
• Assist in the development, implementation, and creation of promotional and communication plans.
• Track marketing and communication projects, earned media exposure, and update and maintain media contact lists—via Salesforce.
• Monitor internal communications channels for learning and collaboration opportunities with HQ and other regions.
• Maintain communication, events, and social media calendars.
• Assist other GRID departments in meeting/exceeding annual goals with activities connected to development/fundraising/sponsorship.
• Collaborate with the Development department and report on marketing and communications programs and impacts for TCC areas and/or any other required grant as required.
• Travel to Outreach, Workforce, Tribal, and partner events and offices to gather stories, interviews, testimonials, photos, and video footage for impact reporting and marketing collateral, as needed.
• Conduct research to analyze local market trends and client/partner behavior. Prepare reports by collecting, summarizing, and analyzing data.
• Communicating campaign deliverables, objectives, and timelines to the Inland Empire regional team while providing instructions for promotion or use.
• Planning and managing conferences, events, and meetings by identifying, coordinating, and assembling requirements, developing assignments and schedules, coordinating mailing lists, and establishing contacts.
• Maintaining an inventory and directory of marketing support materials and ensuring resources are accurate and current while coordinating new material creation as needed.
• Continually seeking and researching new sources of prospective clients and trainees and providing recommendations to local leadership.
• Other job duties as assigned, including administrative tasks, occasional public speaking, interacting with media, and supporting public events, among others.

Requirements

Your areas of knowledge and expertise...

• Strong written and verbal communication skills with the capability to adapt content and delivery to diverse audiences with varying education levels and language backgrounds.
• Marketing experience to support project success with both community and sponsor/funder/partner audiences.
• Experience in crafting audience/user journeys (both on- and off-line), developing compelling content and materials to support those journeys, and measuring successes.
• Proficiency with a range of digital tools and platforms, including content management systems, web analytics, creative software, project/task tracking and group communication applications, Salesforce, video hosting platforms, and brand management software.
• Graphic design skills and/or ability to collaborate effectively with design contractors to build compelling, on-brand materials.
• Skilled in working jointly across teams and alongside community partners, with a profound grasp and implementation of equity principles.
• Passion for environmental justice, economic justice, and an equitable transition to clean energy.

It would be great if you also had...

• Three years of experience in communications and marketing roles, preferably non-profit or service related.
• Experience participating in UX or program build processes.

Benefits and how we take care of you

Compensation:

The compensation range for this fulltime hourly position with a pay range of $29- $32 per hour.  The base pay that will actually be offered will vary depending on job-related knowledge, skills, location, experience and take into account internal equity. 

Benefits:

Medical, Dental, Vision/Eye Care insurance, 5 weeks paid time off (PTO),13 paid holidays, Commuter Checks, 403b Retirement Plan, Employee Assistance Program (EAP), Flexible Spending Account (FSA), Health Savings Account (HSA), STD, LTD, and AD&D insurance 

Where you will sit & the places you may go…

The ideal candidate will sit in preferably the Inland Empire, however remote within California is acceptable. This position may require up to 25% out-of-town travel to regional offices and special projects such as org-wide celebrations, team building exercises, etc. Availability to work nights and weekends may very rarely be required. GRID Alternatives may provide vehicles for work travel and/or travel reimbursement for personal vehicle use. In this instance, applicants must hold a valid driver’s license and have a good driving record.   

Important to note for California applicants:

 **Hired CA candidates must be able to pass a screening for drugs that are illegal in the state of California, including: amphetamine, cocaine metabolite, opiates, and PCP. 

Reasonable Accommodation for Job Seekers with a Disability:

 If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to: RECRUITING@GRIDALTERNATIVES.ORG 

Ready to Apply?

Submit a resume describing your interest. Due to the high volume of inquiries, mailed and emailed applications are not accepted.   

GRID Alternatives provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability or genetics. Because we value EID at GRID Alternatives, we encourage folks from all backgrounds to apply, even if you do not meet all of the preferred qualifications. Every member of GRID Alternatives must be dedicated to participating in the organization's equity, inclusion, and diversity (EID) work.