Tradeshow and Events Manager, Marketing
SemgrepAbout Semgrep
Semgrep, the leader in code security for builders, empowers invention without friction. Teams catch, flag, and fix real issues before they ship, powered by security that learns as they build. Semgrep secures code as it’s written and provides guardrails that pave the road for developers to move fast and stay secure. Built for builders and trusted by security, Semgrep lives where developers work, delivering fixes without breaking flow, and giving security teams visibility, control, and confidence. Semgrep gets smarter as you build, with AI that learns your context to cut false positives and prioritize reachable vulnerabilities, validated by 95% of security reviewers across 6M+ findings. Semgrep makes zero false positives a reality with AppSec teams triaging 80% fewer false positives across Code and Supply Chain, dramatically shrinking the backlog.
Founded in San Francisco and backed by Menlo Ventures, Felicis Ventures, Lightspeed Venture Partners, Redpoint Ventures, and Sequoia Capital, Semgrep is recognized by Gartner in Application Security Testing and is trusted by leading organizations, including Snowflake, Dropbox, and Figma. Learn more at semgrep.dev.
About the Role
We're looking for a Tradeshow & Events Manager to join Semgrep's growing Event Marketing team. Reporting directly to the Head of Global Events, this IC role is built for someone who thrives on execution ownership, taking a defined events calendar and strategy and driving it flawlessly from kickoff to post-show results.
You'll be the operational engine behind Semgrep's third-party tradeshow and conference program, owning end-to-end execution and building the processes that make our presence scalable and repeatable. You'll collaborate closely with the Head of Global Events on experience design and positioning, then take the wheel on bringing it to life, including the hosted dinners, side events, and on-site activations that make our conference footprint more than just a booth. You understand revenue marketing goals, and see yourself as a key contributor to pipeline outcomes, taking pride in execution that directly moves the business forward.
Location expectations:
Our hope is you will be based out of San Francisco or New York City. For the right candidate, we’re willing to be flexible to states we hire in.
Please Note: For US-based roles open to remote work, we are currently able to hire employees in the following states only: Arizona, California, Colorado, Connecticut, District of Columbia, Florida, Georgia, Illinois, Maryland, Massachusetts, Michigan, Missouri, Nebraska, New Jersey, New York, North Carolina, Oregon, Tennessee, Texas, Virginia, Washington, and Wisconsin.
What You'll Do
Tradeshow & Exhibit Execution (Primary Ownership)
Own end-to-end execution of Semgrep's presence at third-party tradeshows and conferences across a global calendar from contract handoff through booth logistics, staffing, on-site management, and post-show wrap
For Tier 1 events such as RSA, Black Hat, and AWS re:Invent, manage the full scope of Semgrep's on-site footprint beyond the booth, including hosted dinners and side events, hotel room block management, swag production and fulfillment, badge scanning and lead capture setup, sponsored speaking coordination, and partner or co-marketing logistics
Collaborate with the Head of Global Events on booth experience and design direction, then own all execution: vendor coordination, production timelines, asset management, and on-site delivery
Build and maintain the processes, playbooks, and operational frameworks that make our tradeshow program consistent and scalable as the calendar grows
Manage all exhibit and event-related vendor relationships, ie: exhibit houses, AV, swag vendors, hotels, restaurants, and shipping and logistics partners, negotiating contracts and holding partners to quality and cost targets
Own pre-show and post-show coordination with Sales and SDR, including staffing logistics, booth briefings, lead capture setup, and follow-up sequencing
Hosted & First-Party Event Execution
Plan and execute Semgrep-hosted programming within third-party conference footprints, including customer and prospect dinners, side events, and on-site activations tied to Tier 1 shows like RSA, Black Hat, and AWS re:Invent
Own end-to-end logistics for hosted events: venue sourcing and contracting, guest list management, catering, AV, run-of-show, and on-site execution
Bring the same operational rigor to hosted programming as to the booth, ensuring every touchpoint within a conference footprint feels intentional and on-brand
Contribute meaningfully to Semgrep's inaugural user conference in 2026, supporting the Head of Global Events on logistics, vendor coordination, and on-site execution for what will be the company's largest owned event to date
Revenue Outcomes & Cross-Functional Execution
Deeply understand Semgrep's revenue marketing goals and how the events program contributes to pipeline and growth. Your execution directly impacts those outcomes
Bring deep expertise in how tradeshows contribute to pipeline and revenue, and partner with the Head of Global Events to define realistic, meaningful KPIs for each event, then track performance against them and report results with clear insights on what's working and where to improve
Act as the primary cross-functional executor across Marketing, Sales, SDR, and Product Marketing coordinating logistics, messaging alignment, and stakeholder readiness for every event
Drive pre- and post-show pipeline follow-through in close partnership with Sales and SDR, ensuring booth and event investment translates to leads and engaged pipeline
Budget & Operations
Manage event budgets with precision, forecasting spend, tracking actuals, and flagging risks early
Contribute to the broader events operating model: tooling, process documentation, and team best practices
You are ideal for this role is you have
5–8 years of B2B event marketing experience with deep, hands-on ownership of tradeshow and conference execution
Proven ability to build processes and playbooks from scratch to create structure where none exists
Strong operational range: you can manage multiple high-stakes events simultaneously without losing detail or quality
Experience running hosted programming within conference footprints, ie: dinners, side events, and activations, not just booth execution
Subject matter expertise in how tradeshows drive pipeline. You know what good looks like, from lead benchmarks to post-show conversion
Experience working directly with Sales and SDR teams to drive pre- and post-show follow-through and pipeline generation
Strong vendor management and contract negotiation skills across exhibit houses, AV, hotels, restaurants, and event logistics
Excellent cross-functional communicator. You align stakeholders across functions and keep everyone moving in the same direction
Comfort operating in ambiguity and building structure in a fast-moving environment
Familiarity with developer tools, security, or infrastructure software audiences is a strong plus
Willingness to travel (~25–30%) to attend and staff events globally
Experience contributing to large-scale owned events or user conferences is a plus
Compensation
The estimated starting annual salary range for this position is $122,000 to $152,500 USD.
Please note that the range listed is for someone based in the San Francisco Bay Area. The actual base salary will be determined based on a number of factors, which may include job-related skills, relevant experience, qualifications, location, internal equity, and market data. In addition to base salary, total compensation may include equity, variable compensation, and benefits. We view equity as a meaningful part of our compensation philosophy and a way for employees to share in the long-term value they help create.
Compensation ranges are reviewed regularly and may be adjusted as the role, individual performance, or market conditions evolve.
What we offer (FTE only)
Our goal is to competitively and fairly compensate every Semgrep employee with a system that equally rewards those who are vocal and those who are less comfortable making demands during the final steps of the hiring process. To that end, we generate internal compensation bands that are used when discussing and negotiating salaries. We update these based on market data to make sure they’re above the average for comparable roles.
We invest in our employees’ well-being and long-term success through a competitive, market-aligned benefits program that meets or exceeds local market standards across all of the regions in which we hire. Benefits offerings vary by location to reflect local requirements and norms. For more detailed, location-specific information, please visit Semgrep Benefits.
Who we are
We bring together people from a wide range of backgrounds and disciplines—from physics and philosophy to formal methods research and full-fledged corporations. We’re new parents and new grads, dog lovers and dogfooders. We get together often to bike, bake, and meet up in parks. In our interactions, we believe respect and honesty go hand in hand, and prioritize both.
Semgrep is an equal-opportunity employer seeking a diverse range of backgrounds. We value who you are — including your cultural heritage, your socioeconomic status, your age, your race, your gender, your sexual orientation, your disabilities. We value what’s vitally important to you — your family, your religion, your politics. We value what you love in this world — your music, your weekend pursuits. We believe in welcoming varied professional backgrounds, educations, and interests. If you’re exceptional in your role, believe in Semgrep’s mission, and treat Semgrep’s values as your own, you belong here.
Please Note: For US-based roles open to remote work, we are currently able to hire employees in the following states only: Arizona, California, Colorado, Connecticut, District of Columbia, Florida, Georgia, Illinois, Maryland, Massachusetts, Michigan, Missouri, Nebraska, New Jersey, New York, North Carolina, Oregon, Tennessee, Texas, Virginia, Washington, and Wisconsin.