Social Media & Marketing Virtual Assistant

Role Overview

We are seeking a creative, proactive Social Media & Marketing Virtual Assistant to support a growing coaching and digital education business focused on women and mothers. This role is ideal for someone who enjoys turning existing content into engaging social media posts, staying on top of trends, and helping build brand visibility without needing heavy oversight. The role will start part-time and may expand as the business and marketing initiatives grow.

Key Responsibilities

1) Social Media Content Execution

● Turn existing photos and videos into engaging Instagram content (posts, Reels, short-form video)

● Repurpose content to align with current social media trends

● Assist with caption formatting, hashtags, and posting consistency

● Schedule and organize social media content in advance

2) Content Organization & Repurposing

● Organize existing media assets (photos, videos, clips)

● Support light video editing for Reels and short clips

● Ensure content aligns with brand voice and messaging

3) Marketing Support & Research

● Assist with basic Meta (Facebook/Instagram) ads support

● Conduct backend research on ads, trends, and performance

● Collaborate with the client to test, refine, and improve marketing efforts

● Share insights and findings to help guide decisions (no hard selling required)

4) Collaboration & Growth Support

● Work collaboratively with the client rather than independently owning strategy

● Be open to learning new tools and marketing approaches

● Support upcoming launches, courses, and a future community platform

• Experience managing or supporting Instagram accounts
• Strong understanding of social media trends, especially short-form video
• Ability to repurpose existing content creatively
• Comfortable working independently and taking initiative
• Strong communication skills and attention to detail

• Experience with Reels, short-form video, or light video editing
• Familiarity with Meta Ads (or willingness to learn)
• Background in coaching, wellness, or community-based brands
• Ability to explain findings and ideas clearly to a non-technical founder

• Instagram
• Meta Ads (Facebook/Instagram) – nice to have
• Basic content scheduling tools (flexible)

Why Join Assist World?

100% REMOTE

$50 birthday bonus

$200 testimonial bonus

$300 tenure bonus every 6 months

$500 entry monthly raffle

NO TRACKER. NO PROBLEM