Marketing Specialist

We're looking for a creative, sharp Marketing Specialist to join a high-performing team. This is a cross-functional role where you'll touch a lot, including supporting campaigns, building out lifecycle programs, collaborating across teams, and showing up as a creative partner.  What matters most is that you're a strong writer, a team player, and someone who knows how to use AI tools to move fast and do great work. 

About Us: Bucketlist Rewards provides a leading B2B SaaS solution that allows organizations of all sizes to introduce effective rewards and recognition programs to its workforce. Our goal is to provide companies with an easy-to-use web platform that enables employers to reward team members in a meaningful way that matters to them, while achieving great business results and building better organizational cultures. When it comes to great company culture, the Bucketlist team walks the talk and we are proud to be Great Place to Work certified!

Key Responsibilities:

• Lead integrated marketing campaigns across email, social, and content, owning execution from brief to performance reporting.
• Build and manage lifecycle and nurture programs that move prospects and customers through the funnel.
• Own our day-to-day social presence across LinkedIn and other key platforms. This looks like ideation, publishing, community engagement, and performance tracking.
• Create content across formats: blog posts, social copy, email campaigns, landing pages, newsletters, and short-form video.
• Manage website updates end-to-end by publishing blog content, building and refreshing landing pages, updating imagery, and coordinating with developers on technical changes.
• Support co-marketing initiatives with integration and channel partners, including joint campaigns, content collaboration, and event coordination.
• Use AI tools to accelerate content and creative production while maintaining brand voice and quality standards.
• Collaborate with teammates across Content, Product Marketing, Sales, and Partnerships to stay aligned.
• Support event promotion and logistics when needed.
  
  

Required Skills for Success:

• 2-4 years of experience in a Marketing Coordinator or Marketing Specialist role, ideally in a B2B SaaS environment.
• An exceptional writer who can adapt tone, format, and message for different audiences and channels.
• Strong creative instincts, you spot great content, know what performs, and know how to make it.
• Proficiency in HubSpot or a comparable marketing automation platform for campaign execution and reporting.
• Hands-on experience with HubSpot, Canva, and similar tools for campaign building and content creation.
• Comfortable managing a CMS and coordinating website updates. Able to publish, format, and QA content independently.
• Experienced using AI tools to increase output quality and speed without losing the human touch.
• Able to manage multiple projects simultaneously with strong attention to detail and deadline accountability.
• A clear, direct communicator and genuine team player who thrives in a collaborative, fast-paced environment.
• Self-directed and proactive, you don't wait to be told what needs doing.

The Perks:

• Growth Opportunities: Join a growing company where you’ll be part of a high-performing team with lots of potential.
• Remote Work: We are a distributed workplace (100% remote). This position is open to anyone residing and able to work in Canada on a remote basis.
• Wellness Days: In addition to paid vacation days, we offer flexible paid time off to fit individual needs.
• Comprehensive Benefits Package: Includes health, dental, vision care, EFAP, and more.
• Home Office and Learning & Development Benefits: Support for your home workspace and funding to grow your skills.
• Annual Bucketlist Benefit: An additional paid day off and $$ to spend to help check items off your own bucket list!
• Rewards and Recognition: We practice what we preach! We’ll help you achieve not just your career goals but your personal goals as well!

Compensation: Anticipated Salary Range for this role is $60,000 to $70,000 CAD. The final offer will consider factors such as your expertise and previous experience.

At Bucketlist Rewards, we are committed to fostering a diverse, equitable, and inclusive workplace. We believe that varied perspectives drive innovation and creativity, and we welcome applicants from all backgrounds and experiences. We encourage individuals from underrepresented groups to apply, as we strive to build a team that reflects the diverse communities we serve. We are dedicated to creating an environment where everyone feels valued, respected, and empowered to contribute their best work.