Marketing Coordinator

At Real Life Dental, our patients are our highest priority. Our dentists and team give our patients full attention, offering a full range of services. We provide quality care in a warm, relaxing environment and use the latest technologies to ensure precise, comfortable treatments. We are committed to our patients’ smile and comfort, and work hard to help them achieve and maintain a healthy smile for life.

This is a remote role that will be covering different practices throughout Virginia.

Responsibilities: 

• Support overall marketing communications plans 
• Maintain brand compliance and consistency throughout company 
• Assist with content development for marketing materials, presentations and social media 
• Assist with organization and development of creative resources library 
• Support event related marketing (community outreach, tradeshows, etc.) 
• Provide market research assistance (analyze competitive landscape, market trends and customer behavior) 
• Act as a liaison for press release needs with our PR agency 
• Social media management 
• Implement and manage corporate social media strategy 
• Create a weekly/monthly content calendar for main corporate social accounts and execute all aspects of such content for publication 
• Assist with practice level social media account management 
• Using Google Analytics and channel-specific analytics (I.E. Facebook, YouTube, Twitter, etc.) and other measurement tools to provide reports on follower growth, engagement, etc., and continually find ways to improve on those metrics through testing and new initiatives 

Qualifications: 

• Associates or Bachelors degree in Marketing or a related field and\or 2 years relevant experience in a Marketing role 
• Self-starter with ability to accept direction, yet work independently 
• Working experience with social media platforms 
• Ability to use Adobe 
• Proven organizational skills to manage multiple projects simultaneously and produce high quality results on deadline 
• Excellent verbal and written communication skills 
• Critical thinking, problem solving, accuracy and attention to detail 
• Basic photography and graphic design skills 
• Experience in working cross-functionally with agencies, vendors, internal partners and others to gather requirements and document processes while providing updates (weekly, monthly, quarterly, yearly) of activities 
• Ability to travel across the region