Manager, Program Marketing

                                                                                                                                                                                                                                                                                                                                                                                                       Location: Flexible within the US

Type: Full-Time

Team: Marketing & Communications

Start Date: Immediate

Priority Application Review Deadline: August 7, 2026

Summary:

Relay Graduate School of Education (Relay) is an accredited not-for-profit institution of higher education serving thousands of educators from across the country, from pre-service teachers to system-level leaders. Our mission is to ensure that all students are taught by excellent educators, in order to build a more just world where every student has a clear path to a fulfilling life.

Marketing & Communications builds trust and visibility for Relay's programs across Teacher Prep and Professional Education, translating the impact of our work into stories, campaigns, and materials that reach prospective students, partners, and educators. By growing awareness and demand and driving enrollment across our program lines, the team directly fuels Relay's mission to prepare excellent, diverse teachers and leaders for the students who need them most. Reporting to the Director, Marketing Operations the Manager, Program Marketing Manager owns the intake and execution of marketing requests from every business line so that flyers, emails, case studies, and event materials ship accurately and on time, without bottlenecking the team's strategic capacity.

Role’s Contributions (Duties and Responsibilities): 

The essential responsibilities of this position, while not limited to the following, will include: 

Marketing Request Intake & Project Planning (40%):

• Serve as the primary point of contact for marketing requests from business lines across Teacher Prep and Professional Education, translating stakeholder needs into clearly scoped, actionable requests.
• Attend meetings with business line teams to proactively identify upcoming marketing needs and project requirements.
• Coordinating with the Director, Marketing Operations and stakeholders, manage the marketing request board by logging, triaging, and scoping incoming work to establish priorities, timelines, and next steps.
• Partner with sales, program, and customer service teams to gather information and support consistent messaging and go-to-market coordination.

Marketing Project & Production Management (45%):

• Manage the end-to-end workflow and coordination of digital, social media, content, email, and traditional advertising projects and campaigns.
• Coordinate with internal team members, agencies, and freelance partners to establish deliverables, track progress, manage dependencies, and flag delays or risks.
• Maintain the marketing production calendar, providing shared visibility into active projects, deadlines, dependencies, and workload across markets and business lines.
• Coordinate with the marketing team members (Director, Brand and Communications, Manager, Creative, and Manager, Social Media) to route requests to the appropriate owners and ensure projects reflect established brand, creative, and channel requirements.
• Partner with the Director of Marketing Operations to align project workflows and timelines with established priorities and identify opportunities to improve the marketing intake and production process.

Event & Conference Coordination (15%)

• Coordinate the planning, production, and delivery of marketing collateral for events, conferences, and convenings, including signage, handouts, and digital assets.
• Manage swag ordering and fulfillment for conferences and events, including vendor coordination, budget tracking, and delivery logistics.

QUALIFICATIONS

First and foremost, the Marketing Manager must share the Relay community’s commitment to working together to improve student growth and achievement through phenomenal teacher preparation grounded in diversity, equity, inclusion, and anti-racism. This includes providing teacher preparation programs that set novice teachers up to succeed in the classroom from day one; leadership programs that train new and veteran school and district leaders to best serve their school communities; and teacher-facing professional education that provides ongoing learning to educators. Additionally, for this position we’re looking for candidates that possess a combination of the following skills:

Required

• 3–5+ years in a marketing operations, marketing coordinator/manager, or project management role, ideally in a multi-stakeholder or multi-market organization.
• Experience working with a project or workflow management tool (e.g., Asana, Monday, HubSpot) and comfort building or maintaining lightweight process systems.
• Ability to set clear expectations, communicate tradeoffs, and adjust timelines when priorities conflict.
• Experience managing multiple projects and stakeholders across a distributed organization while adapting to shifting priorities.

Strongly Preferred

• Familiarity with the K–12 education landscape, teacher preparation pipeline, or professional learning market
• Experience managing or coordinating with external creative agencies or media buyers
• Experience with conference and event marketing activation
• Familiarity with paid media channels (Meta, Google, programmatic) at a campaign oversight level

Relay prepares teachers and school leaders to teach students of all identities and backgrounds in order to push toward a time when this country no longer faces stark educational inequities. We recruit, develop, support, and retain a diverse staff, faculty, and graduate student body because we are committed to creating a diverse, inclusive, and actively anti-racist institution. We know, and the data supports, that diversity, equity, and inclusion cultivate an environment in which people of all backgrounds can thrive and this is critical to achieving our mission of educational excellence and equity.

To fulfill that commitment, Relay encourages applicants of all backgrounds and identities to apply for roles that align with their own interests and career trajectory. If you meet a majority of the qualifications and see yourself in this role, we would love to see your application!

COMPENSATION

Relay is committed to creating and maintaining a compensation and benefits system that supports our ability to recruit and retain a diverse and talented team. As we make decisions about compensation, we will be guided by the following values: clarity, consistency, and internal equity. The salary range for this role is $74,250-$111,375. New hires will be offered a salary at the starting point of the range, $74,250 to allow for an equitable starting salary process and continual salary growth during an employee’s time at Relay GSE.

To ensure internal pay equity:

• Relay does not currently differentiate starting salary offers based on years of experience,
• All staff salaries will be capped at the salary range maximum, and
• Relay does not negotiate salary offers.

Relay offers a comprehensive total rewards package. For full-time roles, this includes health insurance benefits, disability and life insurance, retirement plan, professional development, gym reimbursement, adoption assistance, paid time off (PTO), parental leave, etc. To learn more about Relay’s benefits, please visit here.   

WORK LOCATION POLICY

Employees must have a primary work location within the U.S., where they are legally authorized to work. Relay is a registered employer in the following states: California, Colorado, Connecticut, Delaware, Florida, Georgia, Illinois, Indiana, Louisiana, Maryland, Massachusetts, Michigan, Minnesota, New Jersey, New York, North Carolina, Ohio, Pennsylvania, Tennessee, Texas, Virginia, Washington State and Washington DC. Please note that Relay Graduate School of Education's headquarters are in New York City. Employees who choose to perform work from states not listed here will be subject to NYC state withholdings.

Relay Graduate School of Education provides equal employment opportunity for all applicants and employees