Head of Marketing Communications

Buyapowa is hiring a Head of Marketing Communications to modernise how we show up with enterprise buyers.

We have strong foundations: a clear proposition, a defined brand, and deep expertise across the business. Where we’re underpowered is in how that story appears day to day, in the channels enterprise audiences now pay attention to — social, content, video, and ongoing market conversation.

This role exists to close that gap.

You’ll work closely with — and report into — our long-standing Marketing Director, partnering with our Brand function to turn existing narrative and positioning into modern, high-impact communications that build relevance, confidence, and momentum with senior decision-makers.

This is a senior, hands-on role. We’re not looking for someone to create decks or invent frameworks. We’re looking for someone who knows how to make good thinking actually travel.

What you’ll own

• Activating our narrative across modern channels, not reinventing it
• Social strategy and execution, particularly LinkedIn (company and founder)
• Video and contemporary content formats that feel credible to enterprise buyers
• Thought leadership and POV rooted in real enterprise SaaS experience
• Translating brand, product, and commercial thinking into a consistent external presence
• Keeping Buyapowa visible, current, and part of the conversation — not just present at launch moments

What we’re looking for

You almost certainly have:

• Proven experience in B2B enterprise SaaS marketing communications
• A track record of adapting brand and narrative for modern buyer behaviour
• Time spent working in North American SaaS (US or Canada strongly preferred)
• Strong instincts for what resonates with senior enterprise audiences
• The confidence to operate autonomously and ship work without heavy management

You don’t need to build a brand”. But you do need to know how to make one work hard in the wild.

How you’ll work

• Reporting into our Marketing Director, in close partnership
• Collaborating with Brand, Product, Sales, and Leadership
• High trust, high autonomy, low bureaucracy
• East Coast North America a bonus

Why Buyapowa

• We work with serious enterprise brands in regulated industries.
• Our thinking is strong. Our product is proven.
• We simply haven’t been loud or consistent enough in the channels that now matter.
• This role gives you the mandate to change that.

And the benefits to match:

• Learning & Development – You’ll have a personal learning budget and clear growth goals every six months
• Ownership – You’ll be eligible for our generous equity incentive plan after passing probation
• Wellbeing – YuLife rewards for healthy habits, plus 24/7 GP access and mental health support via HealthHero and YourHalo
• Work–life balance – Rest is encouraged and protected
• Remote-first – We’ll provide the tools and setup you need to do your best work from anywhere
• Family-friendly flexibility – We support whatever your home life looks like