Google Ads
• Build, launch and manage Google Ads campaigns across search and other relevant formats
• Manage budgets, bidding and targeting to meet client goals
• Set up and maintain conversion tracking
• Monitor and optimise campaign performance on an ongoing basis
SEO
• Carry out keyword research and on-page optimisation
• Run technical SEO audits and recommend fixes
• Support AI searchability and content optimisation work
• Track and report on search rankings and organic performance
Reporting
• Translate campaign and search data into plain-English reporting for clients