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Global Marketing Manager, Atellica Assays – Chronic Diseases (Remote)

Siemens Healthineers
Full-time
Remote
Germany
$131,910 - $197,870 USD yearly
Manager

Join us in pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably.

Our inspiring and caring environment forms a global community that celebrates diversity and individuality. We encourage you to step beyond your comfort zone, offering resources and flexibility to foster your professional and personal growth, all while valuing your unique contributions.

Manages and defines the product(s), solution(s) and/or service(s) assigned and drives their business performance across the whole product lifecycle.

Global Marketing Manager, Atellica Assays – Chronic Disease

Siemens Healthineers is a global leader in medical technology, dedicated to improving patient outcomes through innovative solutions in laboratory diagnostics.

Our Diagnostics portfolio includes a comprehensive range of in-vitro diagnostic products and services, supporting healthcare providers across diverse clinical settings, from centralized reference and hospital laboratories to emergency departments, and physician offices.  We serve a broad range of diagnostics disciplines, including immunochemistry, hematology, coagulation, urinalysis, and blood gas analysis.

At Siemens Healthineers, our mission is to empower healthcare professionals with accurate, timely, and actionable insights that support better clinical decisions and ultimately improve patient care.    

As part of our expanding Global Marketing Organization, we are seeking a Global Marketing Manager for Atellica assays – Chronic Disease portfolio. In this role, you will play a critical role in defining, developing, and commercializing our Core Laboratory Solutions (CLS) offerings that impact patient outcomes globally. If you are passionate about shaping the future of diagnostics and thrive in a cross-functional, fast-paced environment, this is your opportunity to drive innovation and deliver meaningful value to our customers around the world.

Your role:
* End to End Chronic Disease Portfolio Ownership: Own the full lifecycle of the Chronic Disease product portfolio, from product definition and strategic planning to launch, positioning, and post-launch marketing. Develop and execute go-to-market strategies and integrated campaigns to drive commercial success. Ensure cross-functional alignment (R&D, zone marketing, sales, regulatory, clinical, etc.) to deliver differentiated, customer-focused solutions.
* Customer and Market Insights: Serve as a Chronic Disease subject matter expert across stakeholder groups including laboratorians, hospital administrators, and ministries of health. Gather and interpret market dynamics and customer insights to shape portfolio strategy and inform product innovation.
* Competitive Selling Strategies: Monitor and analyze competitive offerings. Develop positioning, messaging, and sales enablement tools that clearly differentiate our products and demonstrate added value to customers.
* Product Definition & Development: Translate customer needs into well-defined product requirements and design inputs. Leverage voice-of-customer research, zone input, and market analysis to guide development teams and ensure market-relevant product delivery.  

Your expertise:
Required:

  • 5+ years of progressive marketing and/or product management experience in the in-vitro diagnostics (IVD) or core laboratory diagnostics space.
  • Proven end-to-end experience including market research, product definition, NPD support, launch planning, campaign execution, sales enablement, and training development.

Preferred:

  • Clinical Chemistry or Immunoassay background.
  • MBA or advanced degree in Business, Life Sciences, Engineering, or related discipline.
  • Global or international experience strongly preferred.

Key Attributes:

  • Customer-Centric: Passion for transforming insights into action.
  • Collaborative: Strong cross-functional team player with influencing skills.
  • Communicative: Excellent written and verbal communication skills tailored to diverse audiences.
  • Curious: Deep curiosity for market trends, customer behavior, and unmet needs.
  • Organized: Strong project management and prioritization skills.

Additional Information

  • Work Environment: Remote
  • Travel: Up to 10%

Who we are: We are a team of more than 72,000 highly dedicated Healthineers in more than 70 countries. As a leader in medical technology, we constantly push the boundaries to create better outcomes and experiences for patients, no matter where they live or what health issues they are facing. Our portfolio is crucial for clinical decision-making and treatment pathways.

How we work: When you join Siemens Healthineers, you become one in a global team of scientists, clinicians, developers, researchers, professionals, and skilled specialists, who believe in each individual’s potential to contribute with diverse ideas. We are from different backgrounds, cultures, religions, political and/or sexual orientations, and work together, to fight the world’s most threatening diseases and enable access to care, united by one purpose: to pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably.

To find out more about Siemens Healthineers businesses, please visit our company page here.

The base pay range for this position is:

Min $131,910 - Max $197,870

Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications of the successful candidate.

If this is a commission eligible position the commission eligibility will be in accordance with the terms of the Company's plan. Commissions are based on individual performance and/or company performance.

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, 401(k) retirement plan. life insurance, long-term and short-term disability insurance, paid parking/public transportation, paid time off, paid sick and safe time.

Equal Employment Opportunity Statement: Siemens Healthineers is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

EEO is the Law: Applicants and employees are protected under Federal law from discrimination. To learn more, click here.

Reasonable Accommodations: Siemens Healthineers is committed to equal employment opportunity. As part of this commitment, we will ensure that persons with disabilities are provided reasonable accommodations.

If you require a reasonable accommodation in completing a job application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please fill out the accommodations form here. If you’re unable to complete the form, you can reach out to our HR People Connect People Contact Center for support at peopleconnectvendorsnam.func@siemens-healthineers.com. Please note HR People Connect People Contact Center will not have visibility of your application or interview status.

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Export Control: “A successful candidate must be able to work with controlled technology in accordance with US export control law.” “It is Siemens Healthineers’ policy to comply fully and completely with all United States export control laws and regulations, including those implemented by the Department of Commerce through the Export Administration Regulations (EAR), by the Department of State through the International Traffic in Arms Regulations (ITAR), and by the Treasury Department through the Office of Foreign Assets Control (OFAC) sanctions regulations.”

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