Field Marketing Manager, NAM

Stord is The Consumer Experience Company, powering seamless checkout through delivery for today's leading brands. Stord is rapidly growing and is on track to double our revenue in the next 18 months. To meet and exceed this target, Stord is strategically scaling teams across the entire company, and seeking energetic experts to help us achieve our mission.

By combining comprehensive commerce-enablement technology with high-volume fulfillment services, Stord provides brands a platform to compete with retail giants. Stord manages over $10 billion of commerce annually through its fulfillment, warehousing, transportation, and operator-built software suite including OMS, Pre- and Post-Purchase, and WMS platforms. Stord is leveling the playing field for all brands to deliver the best consumer experience at scale.

With Stord, brands can increase cart conversion, improve unit economics, and drive sustained customer loyalty. Stord’s end-to-end commerce solutions combine best-in-class omnichannel fulfillment and shipping with leading technology to ensure fast shipping, reliable delivery promises, easy access to more channels, and improved margins on every order.

Hundreds of leading DTC and B2B companies like AG1, True Classic, Native, Seed Health, quip, goodr, Sundays for Dogs, and more trust Stord to deliver industry-leading consumer experiences on every order. Stord is headquartered in Atlanta with facilities across the United States, Canada, and Europe. Stord is backed by top-tier investors including Kleiner Perkins, Franklin Templeton, Founders Fund, Strike Capital, Baillie Gifford, and Salesforce Ventures.

The Senior Field Marketing Manager, North America is the owner of Stord's regional field marketing motion across the US and Canada. Working in close partnership with the North America Sales team, you will own the full field marketing program: events, regional demand generation, partner activations, and the on-the-ground presence that turns brand awareness into pipeline.

This is not a coordinator role. You are a senior operator who has run a regional marketing program before, knows what good looks like, and can build and execute without a lot of oversight. You move fast, hold yourself accountable to pipeline outcomes, and bring the same energy and rigor to a hosted dinner for 20 DTC founders as you do to a 10,000-person trade show floor.

You'll work closely with the global Marketing team, including Demand Generation, Brand, and Product Marketing, to ensure North America field programs are integrated, on-brand, and commercially effective. You'll also be a key voice in shaping Stord's events and field strategy as the company scales.

What You’ll Do:

Field Events & Experiences

• Own the North America events calendar, including trade shows, sponsored events, executive dinners, roundtables, Stord Summits, and partner activations.

• Identify and prioritize high-ROI events across key markets and verticals to drive pipeline and brand presence.

• Manage end-to-end event execution: vendor relationships, booth design, staffing, logistics, and post-event follow-up and attribution.

• Develop and scale Stord’s owned event strategy to build strong relationships with prospects, customers, and partners.

• Collaborate with the EMEA Field Marketing Manager to share learnings and align on a global event strategy.

Regional Demand Generation

• Build and execute regional campaigns across paid, organic, email, and partner channels that generate pipeline for the North America Sales team.

• Partner with the global Demand Generation team to localize and activate campaigns in North America markets and verticals.

• Own regional attribution and reporting; communicate performance clearly to Sales and Marketing leadership.

• Use data and pipeline signals to continuously optimize the North America field marketing mix and prioritize the highest-impact programs.

Partner & Channel Marketing

• Develop co-marketing programs with key partners to expand Stord’s reach and credibility.

• Align co-marketing activity with commercial partnership goals.

Sales Alignment & Enablement

• Serve as the primary marketing partner for North America Sales; maintain a tight feedback loop between field activity and Sales priorities.

• Develop pre- and post-event enablement and follow-up sequences to maximize conversion from field programs.

• Surface regional market insights, competitive intelligence, and voice-of-customer signals to Marketing and Product teams.

• Support Sales with regionally relevant content, collateral, and campaign assets.

Basic Qualifications:

• 7+ years of field or regional marketing experience in high-growth B2B SaaS or tech-enabled services

• Proven track record building and scaling North America field marketing programs that drive measurable pipeline

• Deep experience in event marketing: trade shows, hosted experiences, executive dinners, and partner activations

• Strong demand generation fundamentals; comfortable owning pipeline in partnership with Sales

• Data-driven with clear reporting and program optimization skills

• Excellent project management and cross-functional collaboration skills

• High ownership mentality: sets direction, drives execution, and owns outcomes

• Familiarity with HubSpot or Marketo, Salesforce, and event management platforms

• Bonus: experience in e-commerce SaaS, logistics, fulfillment, or commerce-adjacent technology