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Field Marketing Manager

DuploCloud
Full-time
Remote
United States
$150,000 - $175,000 USD yearly
Manager

About the role: 

We're looking for a pipeline-obsessed Field Marketing Manager to own how we show up in the market with our target buyers, CTOs, Engineering leaders, and DevOps leaders at startups and SMB companies. This is a revenue-accountable role with a focus on high-level execution: deciding where we show up, how we engage our ICP before, during, and after every program, and whether the investment is generating a qualified pipeline.

You'll work in a tight triangle with our Demand Generation and Alliances teams, and you'll be embedded with our sales team in pipeline reviews. If you're someone who measures success by booth aesthetics and swag quality, this isn't the right role. If you measure success by sourced and influenced pipeline, keep reading.


You will be a strong fit for this role if you have experience … 

Field & Events Strategy

  • Owning and building an annual field marketing calendar aligned to quarterly pipeline targets and ICP density, prioritizing revenue impact over brand visibility
  • Evaluating, selecting, and managing participation in 3–5 high-value events annually, including startup and developer ecosystem events (e.g., SaaStr, Heavybit, CTO Craft, YC and accelerator events), and regional startup community events
  • Using performance data to assess event effectiveness and confidently deprioritizing or eliminating programs that do not drive meaningful pipeline
  • Managing relationships with event vendors, venues, and production partners to ensure high-quality execution

Owned Programs

  • Designing and executing executive-level programs such as CTO and Engineering leader roundtables, peer dinners, and community-driven working sessions that resonate with startup and SMB audiences
  • Building and scaling regional field programs in key metro markets in close partnership with Sales and Alliances teams
  • Structuring programs with clear first-party data capture strategies and defined follow-up motions to maximize pipeline creation

Pipeline Accountability

  • Owning and reporting on quarterly pipeline sourced and influenced targets tied to field marketing initiatives
  • Partnering with BDRs and AEs to develop pre-event ICP targeting strategies, including defined account lists and coordinated outreach plans
  • Ensuring timely and effective post-event follow-up in partnership with Sales, with a focus on pipeline creation within defined timelines
  • Maintaining accurate attribution and reporting for all field-sourced and field-influenced opportunities

Cross-Functional Collaboration

  • Partnering with Demand Generation to extend field programs into integrated, multi-channel campaigns and nurture strategies
  • Collaborating with Alliances to develop and execute co-marketing programs and partner-driven field initiatives
  • Equipping Sales teams with event briefings, target account lists, and structured follow-up playbooks to maximize conversion and pipeline impact

Qualifications: 

  • 4–7 years of B2B field marketing experience, with at least 2 years owning pipeline targets in a revenue-accountable role
  • Demonstrated track record of building and scaling owned event programs (roundtables, executive dinners, regional field programs) not just managing third-party event logistics
  • Experience marketing to technical buyers at startups or SMB companies: CTOs, Engineering leaders, DevOps candidates who understand the startup buyer mindset strongly preferred
  • Strong analytical skills, you can build a pipeline coverage model, evaluate event ROI, and make budget decisions with data
  • Experience working in a tight sales-marketing partnership; comfortable in pipeline review meetings and deal conversations
  • Excellent project management and vendor management skills; can run multiple programs simultaneously without dropping details

Preferred

  • Experience at a B2B SaaS or infrastructure company in the $15M–$75M ARR range
  • Familiarity with the DevOps/cloud infrastructure ecosystem: key events, communities, influencers, and media
  • Experience with AI-assisted marketing tooling and modern GTM tech stack (Salesforce, HubSpot or Marketo, Outreach or Salesloft, intent data platforms)
  • Experience building field programs in partnership with a channel/alliances team 



Compensation Philosophy: 

At DuploCloud we recognize the value you bring, and our commitment to your success is reflected in a competitive compensation package tailored to your experience, location, and skills. In addition to our competitive compensation, we offer a comprehensive array of benefits designed to elevate your overall work experience.


Range: $150,000.00- $175,000.00 depending on location and level of experience.


Benefits: 

  • Remote flexible work options
  • Employee assistance program (EAP)
  • Medical, dental & vision benefits supplement
  • Life & supplement life and Critical illness insurance
  • Health Savings Account (HSA), Flexible Savings Account (FSA)
  • 401K with a company match 
  • Monthly work from home stipend


Note: DuploCloud Inc. is an Equal Opportunity Employer that does not discriminate on the basis of race, color, religion, gender, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, disability, or any other protected class. If you have a disability or special need that requires accommodation, please contact us at careers@duplocloud.net.


Pursuant to the San Francisco Fair Chance Ordinance, we will consider employment-qualified applicants with arrest and conviction records.


This role has been categorized as a Remote position. "Remote" employees do not have a permanent corporate office workplace and, instead, work from a physical location of their choice which must be identified to the Company. Employees may live in any of the 50 US States, with limited exceptions. In certain cases, an employee in a remote-designated job may need to live in a specific region or time zone to support customers or clients as part of their role.


The pay listed above is specific to California, Colorado, Connecticut, Maryland, Nevada, New York, Rhode Island, and Washington. The standard base pay range listed for this role may not be applicable to other locations.


Applicants may be required to sign a confidentiality agreement during the interview process. Applicants who receive job offers from DuploCloud Inc. will be asked to sign a confidentiality agreement, intellectual property disclosure, customer and employee non-solicitation, and non-competition provisions. If you are contacted for a role at DuploCloud Inc. and wish to review a copy of the required documents prior to receiving an offer, you may request a copy from your Recruiter.