Field Marketing Manager – Commercial
Industry Focus: Manufacturing
• Do you enjoy designing and executing marketing programs that shape industry-focused growth?
• Are you motivated by partnering with sales teams to deliver targeted campaigns that drive measurable pipeline opportunities?
About Conduent:
Conduent delivers digital business solutions and services across commercial, government, and transportation markets, creating meaningful outcomes for clients and the millions who rely on them. We are seeking a Field Marketing Manager to support Conduent’s Commercial Solutions strategy with a focus on enterprise-wide growth and expansion.
About the Role:
The Field Marketing Manager develops and delivers marketing programs that support strategic enterprise accounts. This role focuses on creating industry-specific messaging, content, and campaigns tailored to industry-specific trends, buyer groups, and decision-making processes. The position works closely with sales executives, account managers, client partners, solution marketing, and business development representatives to generate demand and accelerate pipeline within targeted accounts.
Responsibilities:
• Developing and executing marketing strategies across prioritized accounts for 1:1, 1:few, and 1:many program with some account-based marketing support.
• Aligning marketing initiatives with sales and account plans to support pipeline goals across the buyer journey.
• Participating in ongoing planning and review sessions to refine account targeting, insights, and messaging.
• Building integrated campaigns across digital, email, paid media, events, and sales outreach.
• Collaborating with Event Management on logistics, promotions, and lead capture for executive events and webinars.
• Working with Lead Development Representatives (LDRs) to accelerate lead progression and ensure timely follow-up.
• Evaluating campaign performance and reporting on account engagement, pipeline impact, and ROI.
• Tailoring messaging, content, and campaigns to targeted personas, challenges, and trends.
• Creating industry-specific assets such as case studies, solution briefs, and thought leadership.
• Managing campaign timelines, deliverables, and analytics to support continuous improvement.
• Using dashboards and reporting tools to measure KPIs and track program success.
Requirements:
• Demonstrate 8+ years of B2B marketing experience, with 3+ years focused on demand generation and ABM
• Deliver proven results building and executing programs for enterprise accounts.
• Execute multi-channel marketing programs across digital, email, paid media, and events.
• Collaborate closely with sales teams to support account-based strategies.
• Use CRM, marketing automation, and analytics platforms (Salesforce, Marketo, PowerBI)
• Communicate clearly with strong organizational, cross-functional, and project-management skills.
• Operate effectively in fast-paced, multicultural environments while managing multiple priorities.
• Embrace innovative and test-based approaches for continuous improvement.
• Bring industry experience in manufacturing (strongly preferred).
Education:
BA/BS in Marketing, Communications, Liberal Arts, or related field preferred.
Flexible Working
At Conduent, we value individuality and flexible working arrangements. In this role, you can expect:
Working for You
We offer perks and rewards designed to support you:
Join Us:
At Conduent, we are united by a shared mission. We understand that our success is driven by the success of our associates. When you join us, you’ll find opportunities to:
With over 50,000 associates in 24 countries, you’ll be part of a global team that’s shaping the future — for the company and for yourself.
Pay Transparency Laws in some locations require disclosure of compensation and/or benefits-related information. For this position, actual salaries will vary and may be above or below the range based on various factors including but not limited to location, experience, and performance. In addition to base pay, this position, based on business need, may be eligible for a bonus or incentive. In addition, Conduent provides a variety of benefits to employees including health insurance coverage, voluntary dental and vision programs, life and disability insurance, a retirement savings plan, paid holidays, and paid time off (PTO) or vacation and/or sick time. The estimated salary range for this role is ($115,000 -$140,000)