Director of Marketing

About the role

Come build with us! As Futuri’s Director of Marketing, you’ll be the creative strategic architect and operational driver of our marketing engine across all product lines. You’ll set the vision for where we’re going and make sure the day-to-day execution gets us there. This is a true player-coach role, where you will have accountability to execute and ‘get it done.’ You’ll drive positioning, GTM strategy, and brand narrative while managing priorities, coaching the team, and rolling up your sleeves to ensure high-quality execution. We’re looking for someone who brings both creative energy and a positive attitude that makes the work exciting for everyone around them. People who “Make it fun to get it done.” 

You’ll work closely with Sales, Product, and Business Leadership to tie marketing directly to revenue outcomes. You’ll turn complex products into clear stories, design campaigns that drive measurable pipeline, and guide a small but talented team that thrives on speed, creativity, and accountability.

If you love building, optimizing, and accelerating, this is the track for you.

What you'll do

• Strategy & Leadership: Make it Fun to Get it Done
• • Marketing means that we are remarkable. Your most important mission is to make sure clients and prospects are talking about us. 
  • Be strategic about our messaging by understanding the product leader’s POV, along with an understanding of the competitors.
  • Translate company goals into quarterly marketing plans, scorecards, and KPIs
  • Lead positioning, messaging frameworks, and brand voice across channels
  • Partner with Sales, Product, and CX to drive alignment on pipeline, launches, and demand motions
  • Represent Marketing in key leadership meetings and ensure clarity, focus, and follow-through
• Team Management & Operations: Execute with Ease
• • Manage day-to-day workflow, priorities, and execution.
  • Provide clear direction, unblock obstacles, and coach the team on best practices. Develop the team.
  • Protect focus by making priority calls, sequencing projects, and maintaining a smooth, structured operating rhythm.
• Hands-On Execution
• • Shape and refine messaging, launch materials, one-sheets, landing pages, and campaign assets
  • Partner on major product launches and cross-functional initiatives
  • Collaborate on digital campaigns, email sequences, webinars, and events
  • Jump in on content development when needed (briefs, decks, scripts, articles)
• Demand Generation & Analytics
• • Lead pipeline-focused marketing: campaigns, webinars, events, and launches
  • Oversee digital and social strategy to increase awareness and engagement
  • Track key performance metrics and drive insights that inform decision-making
• Industry Presence & Internal Influence
• • Build and maintain strong industry relationships
  • Contribute to thought leadership and external visibility
  • Ensure Marketing is seen as a strategic lever across the organization

Qualifications

• 7–12+ years of experience in B2B marketing with a strong background in SaaS, media, or digital platforms
• Versatile success in both strategic planning and hands-on execution
• Experience managing and mentoring a small, high-output team
• Strong partner to Sales and Product with a deep understanding of pipeline, GTM, and revenue motions
• Exceptional communicator with the ability to simplify complex products into compelling stories
• Highly comfortable with AI-powered marketing tools and fast iteration
• Skilled in HubSpot, analytics tools, CRM systems, Trello, and modern marketing stacks
• Strong prioritization and organizational skills—you can keep the trains moving at pace
• Thrive in a fast-moving, future-forward environment

What We Offer: We provide competitive compensation (commensurate with experience), excellent benefits, including health, dental, and vision insurance, a generous FTO policy, flexible remote work, and a 401(k) retirement plan with company match. Futuri is an Equal Opportunity Employer.