Digital Marketing Specialist

Responsible for managing customers' social media accounts (Facebook/Meta/Instagram and Twitter), including content creation, community management, and performance metrics

Assist customers with requests and needs for graphic design requests. Responsible for graphic design creation of marketing and social media assets in Canva

Ensuring social content is informative and appealing while following individual brand guidelines and best practices for each client

Managing social calendars and communicating any changes to deadlines or content

Managing the client’s online reputation by monitoring and responding to online reviews on behalf of the client

Monitoring community management by using programs like Sprout Social to engage, educate, and address inquiries

Work closely with the internal customer success team to streamline processes and coordinate the execution of new customer success strategies and communications

Manage requests/updates/issues for assigned clients via CRM/Zendesk ticketing system

Analyze social media metrics to identify trends that may impact customer satisfaction

Have a benchmark knowledge of SEO/PPC to be able to speak to trends and changes that may affect client satisfaction

Passionate about social media and graphic design 

Excellent knowledge of social media platforms

The ability to work autonomously, think strategically, and have strong time-management skills

Strong attention to detail and communication skills

Advanced troubleshooting, multi-tasking skills, and can remain calm under pressure

Willingness to learn new skills related to client marketing (SEO, PPC, etc.)

Preferred experience with social media, design, and social media planning

Proficiency in Canva, HubSpot/Salesforce, Zendesk/Ticketing Systems, Sprout Social, and Google Workspace preferred

Medical coverage for employees and dependents (80-90% covered by employer)

Employer HSA contribution with HDHP

401(k) match up to 3.5% 

Dependent Care Flexible Spending Account (FSA)

Dental & Vision coverage available 

Basic Life and AD&D Insurance

Short and Long Term Disability

Flexible Time Off & 12 Paid Annual Holidays

Paid Parental Leave

Pawternity Leave, Financial Pet Adoption Support & Subsidized Pet Insurance

$250 Annual Stipend for Learning and Development