Digital Marketing Operations Intern
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Location: Remote USA
- Duration: Academic year 2026-27 (starting mid-July 2026), with potential to extend
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Schedule: 20 hours per week, flexible
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Compensation: $12-$15/hour
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Employment Type: Part-time, non-exempt
Are you a life-long learner, curious about the world around you?
Are you ready to bring your unique skills to a mission-driven organization?
If so, we would love to welcome you to our global community!
IFSA is seeking a detail-oriented and technically curious Digital Marketing Operations Intern to join our marketing team. In this role, you’ll work alongside senior leaders in keeping our marketing data clean, our lead pipeline flowing, and our digital assets running smoothly. You will take ownership of routine CRM hygiene in HubSpot, manage lead routing and lifecycle tracking, build and deploy email nurture workflows, and publish content via WordPress. You will also play a key role in our reporting cadence by pulling dashboards and flagging performance outliers for leadership. This is an ideal opportunity for a data-driven student or recent graduate who wants to gain hands-on experience with enterprise-level marketing technology, cross-functional collaboration, and the analytical backbone of marketing operations.
Company Overview
IFSA (Institute for Study Abroad), a US-based nonprofit organization, creates global learning environments to help students gather the critical perspectives, knowledge, and skills essential for future success. With innovative programming and world-class support, IFSA delivers future-focused study abroad options in 19 countries and 48 cities around the globe. Our commitments to inclusive excellence, intercultural agility, individualized learning and enduring impact are present in every aspect of our programs.
Inclusion is a driving passion of our organization. We are committed to building a community where the thoughts and opinions of all team members are valued and contribute to our collective success, just as we build programs with the same focus. If you share our unwavering commitment to Inclusive Excellence and want to join a community that actively strives to improve in all that we do, IFSA is the place for you.
Learn more about IFSA at https://www.ifsa-butler.org/
Responsibilities
- Assist with routine database hygiene by auditing CRM records, identifying and merging duplicate contacts/accounts, and standardizing mis formatted fields (e.g., phone numbers, email addresses, and URLs).
- Perform regular data-cleansing sweeps to purge invalid email bounces, standardize naming conventions, and flag incomplete records for further enrichment by senior team members.
- Monitor inbound lead queues, manually routing unassigned or misrouted leads to the correct regional or enterprise sales representatives based on established territory rules.
- Maintain lead lifecycle accuracy by updating contact statuses, lead scores, and stage progressions as records advance through the pipeline, ensuring reporting dashboards reflect real-time activity.
- Assist in list-building and segmentation for email campaigns by exporting targeted contact lists from the CRM and verifying that all included leads meet required demographic criteria.
- Help prepare weekly engagement reports and dashboards by pulling standard CRM reports, compiling data into reporting platforms, and flagging outliers (e.g., abnormal web traffic patterns, UTM-tagged campaign performance discrepancies, or conversion-rate fluctuations) for marketing leadership to review.
- Contribute to process documentation by updating quick-reference guides and standard operating procedures (SOPs) for common CRM tasks as workflows evolve.
- Build, revise, and deploy email campaigns and automated nurture workflows in HubSpot, assisting with audience segmentation, A/B testing, and basic performance reporting to improve subscriber engagement and conversion.
- Publish and categorize website content (pages, blogs, resources) in IFSA’s WordPress CMS, ensuring accurate tags, SEO metadata, and timely refreshes.
- Manage and audit IFSA’s external presence by updating program and service listings across third-party review platforms and directories to ensure accuracy and consistency.
- Collaborate cross-functionally with colleagues across IFSA departments to gather content requirements, align messaging, and support integrated marketing initiatives.
- Support day-to-day marketing operations with additional ad-hoc projects and administrative tasks as assigned, contributing to the overall efficiency and responsiveness of the marketing team.
What We're Looking For
- You’re detail-obsessed—you double-check your work before hitting publish and take pride in keeping data clean and accurate.
- You’re naturally curious—when metrics shift, you dig in to understand why and aren’t afraid to ask questions.
- You’re comfortable with routine but always look for small ways to make repetitive tasks faster and more efficient.
- You manage your time well—you can juggle scheduled tasks with unexpected requests, and you know when to ask for help rather than guess.
- You communicate clearly—whether you’re giving a quick update in a stand-up or reaching out to another department for content, you keep things straightforward and professional.
- You’re organized and reliable—you track your tasks, meet deadlines, and proactively communicate when priorities change.
General Requirements, Education and Work Experience
- Comfort with basic spreadsheet functions (VLOOKUP, pivot tables) for data work is also a plus.
- Prior exposure to a CRM like HubSpot or Salesforce is a nice bonus, though we will provide training.
- Familiarity with web analytics tools such as Google Analytics is helpful but not mandatory.
- Solid working knowledge of Microsoft Office 365—Word, Excel, PowerPoint, Outlook, and SharePoint—is the primary technical expectation for this role.
- Working familiarity with web content management systems is valuable, and experience with WordPress is a plus but not required.
- Current undergraduate or graduate student; or recent college graduate seeking part-time work experience while actively securing full-time employment
- Authorized to work in the USA; physically located in the USA for the duration of the internship
Physical & Work Environment
- Working on a computer to complete usual office tasks such as typing, phone calls, video calls, emailing.
- Remote position. IFSA will provide a laptop from which to work.
To Apply
To apply, please submit your cover letter and CV for an internship position via IFSA’s career page: https://www.ifsa-butler.org/connect-with-us/ifsa-job-openings/
In your cover letter, please explain what you are hoping to get out of this internship.