Digital Marketing Implementation Coordinator

Role Summary

The Digital Marketing Implementation Coordinator is the operational engine of our pharmacy digital marketing department. This role focuses on the high-volume execution of social media strategies for a large portfolio of pharmacy customers. You will handle the "nuts and bolts" of organic scheduling, ad deployment, and data auditing to ensure every pharmacy maintains a consistent, professional, and compliant digital presence. This is a remote role.

Key Responsibilities

• Campaign Execution: Build, deploy, and monitor paid Facebook ad campaigns using Tiger Pistol, ensuring budgets, geographical targeting, and audiences are precisely configured.
• Content Management: Own the monthly organic content calendar within Birdeye; schedule and publish posts for all DM customers to ensure 100% uptime in digital presence.
• Quality Assurance & Auditing: Perform rigorous audits of customer subscriptions and active campaigns to proactively identify and resolve errors in data, spend, or creative assets.
• Customer Support & Onboarding: Field incoming digital marketing requests and conduct outreach to pharmacy owners to gather the information and assets needed to fulfill them.
• Cross-Functional Advocacy: Act as a technical resource for internal Lumistry teams. Translate complex DM concepts into "plain English" for non-marketing staff and pharmacy owners.
• Strategic Input: Brainstorm monthly promotional topics specific to the pharmacy industry and suggest optimizations for content performance.

Required Skills & Qualifications

• Communication: Ability to simplify digital marketing value for pharmacy owners who may not be tech-savvy. Must be comfortable collaborating cross-functionally with internal teams (Sales, Support, Success) who lack marketing backgrounds.
• Operational Excellence: A "process-first" mindset with the ability to manage and prioritize high-volume task queues across a large client base without sacrificing quality or consistency.
• Technical Aptitude: High proficiency with Meta Business Suite and a proven ability to quickly master new software (Salesforce, Tiger Pistol, Birdeye) and AI productivity tools.
• Education: Bachelor’s degree in Marketing, Communications, or a related field (or equivalent professional experience).

Preferred Experience

• Design Tools: Hands-on experience with Canva, Figma, or Adobe Creative Suite.
• Client Relations: Previous experience in a customer service or account coordination role.
• Industry Knowledge: Familiarity with the healthcare or pharmacy industry (and associated compliance/HIPAA sensitivities) is a major plus.

Compensation

• Base salary range: $55,000–$60,000, commensurate with experience.

Diversity & Inclusion at Lumistry

Lumistry is an equal opportunity employer dedicated to an inclusive workplace. We prohibit discrimination and harassment based on race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, pregnancy, or any other characteristic protected by law.

This commitment applies to all aspects of employment, from recruiting and hiring to compensation and promotion. Our decisions are based solely on qualifications, merit, and current business needs.

Accessibility

We provide reasonable accommodations for qualified individuals with disabilities during the application and interview process. If you require assistance, please don't hesitate to reach out.