Creative Marketing Specialist

Creative Marketing Specialist

Department: Marketing 
Reports To: Marketing Operations Manager 
Location: AlarMax Distributors Corporate Office - Pittsburgh, PA        Note:   This can be a hybrid position or remote based on your location 
FLSA Status: Exempt

Position Summary

AlarMax Distributors is seeking a highly creative, detail-oriented, and results-driven Creative Marketing Specialist to support the execution of marketing initiatives across our national branch network. This role will be responsible for developing compelling visual content, managing email marketing campaigns, supporting vendor marketing programs, and creating internal communications and branding materials that strengthen both the employee and customer experience.

The ideal candidate is a creative thinker with strong graphic design skills who can transform ideas into impactful marketing assets while ensuring brand consistency across all channels. This individual will play a key role in supporting AlarMax's mission, vendor partnerships, sales growth initiatives, and people-first culture.

Key Responsibilities

Graphic Design & Creative Development

• Design and develop marketing collateral, including flyers, brochures, sales sheets, signage, digital advertisements, presentations, and promotional materials.
• Create visual assets for vendor promotions, branch campaigns, events, product launches, and sales initiatives.
• Develop graphics for social media, website content, email campaigns, and digital marketing efforts.
• Maintain and strengthen the AlarMax brand standards across all marketing materials.
• Support digital ,photography, video content, and multimedia projects as needed.

Email Marketing & Campaign Execution

• Create, schedule, and execute email marketing campaigns targeting customers, vendors, and employees.
• Design email templates and graphics that drive engagement and support company initiatives.
• Monitor campaign performance and provide reporting on open rates, click-through rates ,A/B testing ,and overall effectiveness.
• Work with sales, vendor partners, and leadership teams to develop campaign messaging and promotional calendars.

Vendor Marketing Programs

• Support the execution of vendor-funded marketing programs and MDF initiatives.
• Create promotional materials and campaigns that drive awareness, engagement, and sales growth for strategic vendor partners.

• Coordinate with vendor marketing teams to ensure branding and program requirements are met.
• Assist with vendor events, product launches, and promotional campaigns across the branch network.

Internal Communications & Employee Engagement

• Design materials supporting internal programs ,including Annual Sales Kick Off, President's Circle, Core Values initiatives, employee recognition programs, training programs, and company-wide communications.
• Create presentations, announcements, newsletters, and other communication materials that reinforce AlarMax culture and values.
• Support internal branding initiatives that promote employee engagement and organizational alignment.

Marketing Operations Support

• Maintain marketing asset libraries and ensure materials remain current and organized.
• Collaborate with Marketing Operations to manage project timelines and campaign execution.
• Support trade shows, branch events, customer appreciation events, and Sales Kick Off.
• Assist in maintaining consistency across digital and print marketing platforms.

Qualifications

Education & Experience

• Bachelor's degree in Marketing, Graphic Design, Communications, or related field preferred.
• 3+ years of experience in marketing, graphic design, creative services, or related discipline.
• Experience supporting B2B marketing initiatives preferred.
• Experience working with multiple stakeholders and managing concurrent projects.

Technical Skills

• Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator, Acrobat).
• Experience with Canva and Microsoft Office Suite.
• Familiarity with email marketing platforms(Mail Chimp, White Cup)and campaign management tools.
• Knowledge of social media content creation and digital marketing best practices.

Core Competencies

• Creativity and visual storytelling
• Strong written and verbal communication
• Attention to detail and organization
• Project management and time management
• Collaboration and teamwork
• Customer-first mindset
• Continuous improvement mentality
• Ability to manage multiple priorities in a fast-paced environment

Why AlarMax

At AlarMax, our mission is guided by our people. We believe that People Matter, and we are committed to building a culture centered on ownership, excellence, continuous improvement, and open communication. The Creative Marketing Specialist will play a critical role in helping tell the AlarMax story, strengthen our brand, support our vendor partners, and create meaningful experiences for both employees and customers.

Core Values:

• Everyone Matters
• Foster Ownership
• Pursuit of Excellence
• Open & Honest
• Continuous Improvement