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AI Strategy & Marketing Innovation Intern 4 months - Fall 2026

Dayforce
3 hours ago
Full-time
Remote
Canada
$21.54 - $25.64 CAD hourly

Dayforce, a global leader in Human Capital Management (HCM) with headquarters in Toronto, Ontario, and Minneapolis, Minnesota, operates across North America, EMEA, and APJ regions. Our Cloud HCM platform, recognized for its unified database and continuous calculation engine, enhances efficiency, productivity, and compliance for global workforces. We are committed to "Making Work Life Betterâ„¢" for employees, customers, and partners worldwide.

 

As an Intern at Dayforce, you’ll gain real-world experience with meaningful responsibilities, access to development programs, and the chance to collaborate globally, bringing new ideas and optimizing processes across multiple business units. 

 

Job Title: AI Strategy and Marketing Innovation Intern

 

Location: Virtual

 

Duration: Fall 2026 – 4 months (September 2026 – December 2026)

 

Availability: *Full-time availability of 37.5 – 40 hours weekly is required to be eligible for this opportunity.

 

Benefits for Students: 

  • Experience working for one of the fastest growing Human Capital Management technology companies in the world
  • Access to Dayforce development programs and resources 
  • Ability to work with, as well as create relationships with, Dayforce team members across the globe 
  • Autonomy to bring forth new ideas and optimize existing structures within the organization 
  • Meaningful responsibilities, enabling you to obtain ‘real-world’ experience 
  • Dynamic hands-on exposure to multiple business-units and stakeholders across Dayforce 

About the opportunity:

We’re looking for an AI-native university student with strong strategic, technical, and communication skills to help Marketing better understand how work moves across teams and where generative AI can create meaningful impact. In this role, you’ll partner with Marketing AI champions and stakeholders across the organization to map workflows, identify bottlenecks, rank AI opportunities, and prototype practical solutions — including custom GPTs, agents, automations, and AI-assisted workflows with clear guardrails. You’ll also help support Marketing’s regular AI team meetings by organizing use cases, preparing demos, gathering feedback, and creating resources that help teams adopt AI responsibly and effectively.

 

What you’ll get to do:

  • Interview stakeholders across Marketing to understand team workflows, collaboration models, handoffs, recurring tasks, and pain points
  • Map cross-functional marketing workflows and identify bottlenecks related to communication, project orchestration, approvals, content development, campaigns, and knowledge sharing
  • Conduct lightweight requirements gathering and document workflow pain points and opportunities
  • Use AI tools to analyze interview notes and identify common themes, repetitive tasks, and potential automation opportunities
  • Prototype and test custom GPTs and AI-assisted workflows for marketing use cases
  • Research emerging AI tools and trends relevant to content, campaigns, research, productivity, and collaboration
  • Gather user feedback and refine solutions based on adoption and usability
  • Help create simple documentation, prompt libraries, and AI best practices for Marketing teams
  • Build a marketing-wide report or playbook summarizing current workflows, friction points, AI opportunities, prototype recommendations, and adoption considerations

 

Skills and experience we value:

  • Currently pursuing a degree in Marketing, Business, Communications, Computer Science, Human-Computer Interaction, Digital Media, or a related field
  • Strong interest in generative AI, emerging technologies, and workflow innovation
  • Familiarity with tools such as ChatGPT, Claude, Gemini, Copilot, or similar AI platforms
  • Strong communication skills, including the ability to interview stakeholders, ask thoughtful follow-up questions, and synthesize complex workflows into clear insights
  • Strong interest in marketing operations, cross-functional collaboration, project orchestration, and how work gets done inside large organizations
  • Ability to ask thoughtful questions and synthesize information clearly
  • Creative problem-solving mindset and curiosity about how teams work
  • Comfortable learning independently and experimenting with new tools
  • Interest in marketing workflows, branding, content creation, or digital strategy

 

What would really make you stand out:

  • Experience building custom GPTs, AI agents, automations, or multi-step AI workflows with clear human review points and guardrails
  • Portfolio, coursework, or side projects related to AI, automation, digital marketing, or productivity tools
  • Familiarity with tools such as OpenAI GPTs, Notion AI, Canva AI, Zapier, Make, Figma AI, or Microsoft Copilot
  • Experience with workflow mapping, user research, journey mapping, service design, business analysis, or internal consulting projects
  • Understanding of responsible AI principles, including data sensitivity, hallucination risk, output evaluation, human-in-the-loop review, and appropriate use cases
  • Experience creating content, managing social media, or supporting marketing campaigns

What’s in it for you

Dayforce is fueled by the diversity of our talented employees. We are an equal opportunity employer and consider and embrace ALL individuals and what makes them unique. We believe our employees should be happy and healthy, with peace of mind and a sense of fulfillment.

We encourage individuals to apply based on their passions.

Dayforce encourages personal and professional growth. We offer excellent time away from work programs, comprehensive wellness initiatives and recognition through competitive pay and benefits.

With a commitment to community impact, including volunteer days and our charity, Dayforce Cares we provide opportunities for you to thrive both in your career and personal life. Our focus is not just on your job but on supporting you to be the best version of yourself. 

Fraudulent Recruiting

Beware of fraudulent recruiting. Legitimate Dayforce contacts will use an @dayforce.com email address. We do not request money, checks, equipment orders, or sensitive personal data during the recruitment process. If you have been asked for any of the above, or believe you have been contacted by someone posing as a Dayforce employee, please refer to our fraudulent recruiting statement found here: https://www.dayforce.com/be-aware-of-recruiting-fraud

Dayforce actively monitors all job applications to ensure authenticity. Submissions determined to be fraudulent or misleading will be declined from the recruitment process.

 

Artificial intelligence may be used in the screening, assessment, or selection of applicants for this position.

 

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